GoScout AUTOS is Cox Media’s automotive bundle, combining the power of the television and the internet to create an environment dedicated to showcasing local automotive listings.  On-air GoScout AUTOS, uses a template to frame three still images which are then complimented with a professional voiceover.  On-line you see and hear the same images and voiceover but in addition to this, you can also:

• learn more about the listing specifications
• see more pictures
• contact the dealership
• get a CARFAX report
• complete a side-by-side comparison

GoScout AUTOS is a NEW automotive product designed to help you connect with a targeted audience. 

Watch GoScout AUTOS or visit us online at www.goscoutautos.tv

Interested in advertising on GoScout AUTOS?  Contact your local GoScout AUTOS representative and find out how you can drive your message home with GoScout AUTOS.  GoScout AUTOS is your local community’s automotive destination.

GoScout AUTOS is currently scheduled to be available in the following Cox Media markets in the near future:

• Pensacola, FL
• Louisiana DMAs - Baton Rouge, Lafayette, New Orleans
• Oklahoma DMAs - Oklahoma City, Tulsa

“… In 2006, audiences appeared to be dropping for newscasts across all time periods during the day — even mornings, which had been growing. That dampened the hopes raised in earlier years that the hemorrhage in viewers had stabilized.”  

“… And by large numbers Americans think most local TV news is all the same. If TV stations are innovating or improving their journalism, most viewers say they haven’t noticed it.”

State of the News Media 2007, An Annual Report on American Journalism - www.journalism.org

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