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Viewers Still Want TV on TV Sets

Viewing of television online continues to show some growth, but the vast majority of viewers still prefer to get their content traditionally, via full-sized TV sets. That’s the conclusion of a new study conducted by Nielsen for the Cable & Telecommunications Association for Marketing.

Although...


BET Awards Hits Right Notes with Viewers

The 2008 BET Awards ceremony took home the award for most-watched program on ad-supported cable among adults 18-34 and 18-49 last week!  The celebration of music and artists belted out a 4.2 rating among households.

In other ratings news, this year's annual NBA Draft was a "first-round...

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