Local News: Declines in Ratings
“… In 2006, audiences appeared to be dropping for newscasts across all time periods during the day — even mornings, which had been growing. That dampened the hopes raised in earlier years that the hemorrhage in viewers had stabilized.”
“… And by large numbers Americans think most local TV news is all the same. If TV stations are innovating or improving their journalism, most viewers say they haven’t noticed it.”
State of the News Media 2007, An Annual Report on American Journalism - www.journalism.org
Local newscasts across the |