Santa Barbara, CA


The Santa Barbara DMA, #123 in the United States, is known for its high concentration of affluent, educated homeowners and California lifestyle. Covering communities including Isla Vista, Hope Ranch and Montecito, Cox Media reaches these homes with an above-average HH penetration. 



Known as The "American Riviera," Santa Barbara's mild climate, picturesque coastline, scenic mountains and numerous parks and beaches make the DMA a popular tourist and recreational area.


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